What is Amazon Web Services (AWS)? List of Companies that use AWS Cloud

what is amazon web services

What is AWS?

Amazon Web Services is the world’s most admired cloud platform, with over 200 full-featured services available from data centers around the globe. Millions of customers, including the fastest-growing startups, biggest enterprises, and top government agencies, rely on Amazon Web Services to save costs, enhance agility, and innovate quickly.

AWS was the first cloud infrastructure platform introduced in the year 2006. From then onwards, AWS has helped almost every new entrepreneur in setting up their business. It is the most extensive and popular cloud computing platform with a broad and deep set of services. Across the planet, entrepreneurship is the firm belief in AWS for providing strong power to their organizational infrastructure and application. No matter your business size or business type, AWS will experiment, innovate, and increase the organization’s agility.

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what is aws

Using Amazon Web Services (AWS)

Now that you know what kind of AWS customers there are, you’re undoubtedly curious about how they use the platform. A few examples are as follows:

Amazon Web Services (AWS) is being pushed to its limit by Netflix.

Netflix was the most visible early adopter of AWS among businesses, having done so in 2009.

According to a January 2016 Business Insider report, Netflix put significant demands on the resources available to AWS at the time, frequently pushing the service to its boundaries and beyond. Netflix’s continued pressure, combined with Amazon’s desire to improve its service and fulfill its customers’ needs, pushed AWS to become the comprehensive, enterprise-scale integrated collection of services it is today.

The Big Commitment: It’s All In

Netflix had gone “all-in” by mid-2015, decommissioning the last of its large data centers and relocating all of its IT operations to Amazon Web Services. Intuit, Hertz, and Time, Inc. are among the companies that have fully committed to AWS. In addition, these businesses have shown that they are willing to entrust their complete IT operations to AWS, including transactions, customer databases, and the rest of the information infrastructure that they rely on. This degree of commitment and trust from long-established (and sometimes conservative) companies says a lot about AWS’s ability to meet enterprise clients’ objectives.

AWS is used by Netflix for “almost all of its computing and storage needs,” according to Amazon. Databases, analytics, recommendation engines, and video transcoding are all examples of this type of technology. 3RI Technologies AWS Training In Pune helps you master the AWS technology with hands-on experience. Training will help you gain proficiency in EC2, CloudFront, VPC, S3, Big Data, IAM, and others. 


A Few Amazon Web Services (AWS) Case Studies

Let’s take a deeper look at some of AWS’s most well-known clients:

  • Unilever 

Unilever North America, the venerable global-scale manufacturer of food, household, and other consumer items, discovered that the lack of standardized technology among its on-premises IT facilities and websites slowed down its time-to-market (crucial in the consumer goods industry).

Unilever conducted a thorough review of the available cloud-based choices before deciding to transfer to AWS. It would use a full range of AWS services to manage 1,700 digital marketing web properties across the globe.

The benefits for Unilever include more incredible website launch speed (currently two days, compared to the pre-AWS average of two weeks) and the ability to make modifications to a site or a marketing campaign at a faster pace. Unilever also uses AWS for complete backup and disaster recovery and the rapid deployment of standardized infrastructure.

  • GE Oil & Gas 

According to their estimations, GE’s oil and gas division has migrated 350+ apps to AWS, lowering the average cost of ownership by more than 50%. For GE, the cloud migration process is ongoing, with on-premises apps and services being reviewed regularly to determine the most excellent prospects for cloud migration.

GE’s IT staff values the ability to track the use of cloud-based applications because it helps them correctly estimate costs and savings and identify when services should be active (and hence billable) and when they should be switched off.

The ability of AWS to handle massive amounts of data is also vital to GE. For example, the oil and gas sector must process vast amounts of data from automated pipeline inspections that are mission-critical. As a result, it is storing and transporting data and analyzing and processing it, using AWS technology to save time and improve the quality of the products.

  • Kellogg’s

The Kellogg Company, or Kellogg’s, is a global corporation with a lengthy history (established in 1888). Product promotions are critical for Kellogg’s (as they are for the rest of the morning cereal industry).

The Kellogg Company used an on-premises database for modeling marketing campaigns and evaluating sales promotions data. Still, the system, which could only execute one simulation per day, could no longer keep up with the company’s demands.

Kellogg’s opted for SAP’s promotion planning and simulation solution as a replacement. Simultaneously, they picked AWS over on-premises hosting for the SAP application. Several considerations, including speed and total capacity, drove the decision to shift to AWS. In addition, in terms of IT planning, AWS provides high availability, low cost, and flexibility. As a result, Kellogg’s has gained a significant competitive advantage in a highly competitive field by combining SAP and AWS (which supports SAP software). 

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  • Shellback

Like many other global corporations, Shell has taken precautions to safeguard itself from the growing threat of cyber-attacks. With its headquarters in the Netherlands, the corporation opted to enhance its security information and event management system.

Shell needed the capacity to do thorough trend analyses over time and continuously discover vulnerabilities through a cyberthreat hunting function to remain ahead of cyber thieves. What is the difficulty? Its SIEM system couldn’t handle these vital tasks.

The organization has created a considerably more robust cybersecurity system for evaluating real-time and historical data, using about 100 EC2 servers and Splunk Enterprise Security applications. The shell can defend itself against present and emerging cyber threats as a result of this. 

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